PRIVACY POLICY

WADIBABY.COM

Last updated: 31 August 2026

ARTICLE 1 – GENERAL INFORMATION

This Privacy Policy explains how WADI BABY ECOMMERCE FZCO (“WADI BABY”, “we”, “us” or “our”) collects, uses, stores and shares personal data when you visit wadibaby.com (the “Website”), place an order, contact us or otherwise interact with our services.

The Website is operated by:

WADI BABY ECOMMERCE FZCO
Dubai Silicon Oasis
Dubai, United Arab Emirates
Trade Licence No.: 42328
Email: contact@wadi-baby.com

WADI BABY is responsible for the processing of personal data described in this Privacy Policy, except where another party processes personal data for its own purposes.

We are committed to respecting your privacy and processing personal data in accordance with applicable data protection laws.

ARTICLE 2 – PERSONAL DATA WE MAY COLLECT

Depending on how you interact with WADI BABY and the Website, we may collect and process the following categories of personal data:

2.1. Identification and contact information

This may include:

· first and last name;
· billing address;
· delivery address;
· email address;
· telephone number; and
· any other contact information you provide to us.

2.2. Order and transaction information

When you place an order, we may collect information including:

· Products ordered;
· order number;
· order date;
· order value;
· delivery method;
· billing and delivery information;
· payment status;
· returns and refunds;
· communications relating to your order; and
· information required to process or fulfil the transaction.

2.3. Payment information

Payments made through the Website may be processed by Stripe or another payment service provider made available by WADI BABY.

Payment providers may collect and process payment card details and other information necessary to complete and secure the transaction.

Where payments are processed by an independent payment service provider, WADI BABY does not directly store your complete payment card details.

2.4. Communications

When you contact us, we may process information contained in your communications, including your name, email address, order number and the contents of your request.

2.5. Technical and usage information

When you access or use the Website, certain technical information may be collected automatically, depending on the technologies and cookies used on the Website.

This information may include:

· IP address;
· browser type;
· device type;
· operating system;
· pages viewed;
· date and time of visits;
· referring pages;
· interactions with the Website; and
· cookie or similar technology identifiers.

Further information is provided in our Cookie Policy.

2.6. Marketing information

Where applicable, we may process information relating to your marketing preferences, including whether you have agreed to receive newsletters or other promotional communications.

ARTICLE 3 – HOW WE USE PERSONAL DATA

We may process personal data for the following purposes:

· processing and managing orders;
· processing payments;
· arranging preparation, fulfilment, shipment and delivery;
· managing returns, refunds and customer service requests;
· communicating with Customers about their orders;
· detecting and preventing fraud or misuse;
· operating, securing and maintaining the Website;
· improving the Website, our Products and our services;
· understanding Website usage and performance, where applicable;
· sending marketing communications where permitted and, where required, with your consent;
· complying with accounting, tax, customs, regulatory and other legal obligations;
· establishing, exercising or defending legal claims; and
· protecting the rights, property and legitimate interests of WADI BABY, its Customers and third parties.

We shall not use personal data for purposes incompatible with those for which it was collected, except where permitted by applicable law.

ARTICLE 4 – LEGAL BASIS FOR PROCESSING

Depending on the circumstances and the applicable data protection law, WADI BABY may process personal data on one or more of the following grounds:

· the processing is necessary to enter into or perform a contract with you, including processing and delivering an order;
· the processing is necessary to comply with a legal or regulatory obligation;
· you have provided your consent;
· the processing is necessary for the legitimate interests of WADI BABY or a third party, provided that such interests are not overridden by your applicable rights and interests; or
· another legal basis permitted under applicable law applies.

Where processing is based on consent, you may withdraw that consent at any time, without affecting the lawfulness of processing carried out before withdrawal.

ARTICLE 5 – WHO WE MAY SHARE PERSONAL DATA WITH

WADI BABY does not sell personal data.

We may share personal data where necessary with trusted third parties involved in operating the Website and providing our services.

These may include:

· payment processors, including Stripe where applicable;
· hosting and website infrastructure providers;
· e-commerce and website technology providers;
· warehouses and fulfilment providers;
· carriers and delivery companies;
· customs and clearance providers where required;
· IT, security and technical service providers;
· analytics providers, where applicable;
· marketing and communication service providers, where applicable;
· professional advisers, including legal, accounting or tax advisers;
· governmental, regulatory, judicial, customs or law enforcement authorities where required by law; and
· other third parties where necessary to protect our rights or comply with a legal obligation.

Third parties receiving personal data are expected to process it only as permitted by applicable law and, where acting on our behalf, in accordance with our instructions and appropriate contractual safeguards.

ARTICLE 6 – INTERNATIONAL TRANSFERS

WADI BABY is established in the United Arab Emirates and may serve Customers worldwide.

As a result, personal data may be processed, stored or transferred in countries other than the country in which you are located.

This may occur, for example, when information is shared with payment processors, hosting providers, warehouses, carriers, technology providers or other service providers located in different jurisdictions.

Where required by applicable data protection law, WADI BABY shall take appropriate measures to ensure that international transfers of personal data are subject to suitable safeguards.

ARTICLE 7 – DATA RETENTION

WADI BABY retains personal data only for as long as reasonably necessary for the purposes for which it was collected, including to fulfil orders, provide customer service, comply with accounting, tax, regulatory or legal obligations, resolve disputes and establish or defend legal claims.

Different categories of personal data may therefore be retained for different periods.

When personal data is no longer required, it will be deleted, anonymised or otherwise handled in accordance with applicable law.

ARTICLE 8 – DATA SECURITY

WADI BABY takes reasonable technical and organisational measures designed to protect personal data against unauthorised access, loss, misuse, alteration, disclosure or destruction.

We also rely on professional service providers to operate certain parts of the Website and our e-commerce infrastructure.

However, no internet transmission, electronic storage system or online service can be guaranteed to be completely secure.

Customers are responsible for taking reasonable precautions when using the internet and protecting access to their devices and accounts.

ARTICLE 9 – COOKIES AND SIMILAR TECHNOLOGIES

The Website may use cookies and similar technologies that are necessary for its operation and, where enabled, technologies used for analytics, functionality or marketing purposes.

Where required by applicable law, non-essential cookies or similar technologies will be used only after the required consent has been obtained.

Users may be able to manage their preferences through the cookie management tool made available on the Website.

Further information about cookies and how they are used is available in our Cookie Policy.

ARTICLE 10 – MARKETING COMMUNICATIONS

Where WADI BABY offers newsletters or other marketing communications, we may use your contact information to send such communications where permitted by applicable law.

Where consent is required, marketing communications will be sent only after you have provided the necessary consent.

You may unsubscribe from marketing communications at any time by using the unsubscribe mechanism provided in the communication or by contacting us at contact@wadi-baby.com.

Unsubscribing from marketing communications will not prevent WADI BABY from sending transactional or service communications necessary to process an order or respond to a request.

ARTICLE 11 – YOUR RIGHTS

Depending on the data protection law applicable to you, you may have rights in relation to your personal data.

These may include, where applicable, the right to:

· obtain information about the processing of your personal data;
· request access to your personal data;
· request correction of inaccurate or incomplete personal data;
· request deletion of personal data;
· request restriction of certain processing;
· object to certain processing;
· withdraw consent where processing is based on consent;
· request portability of certain personal data;
· object to certain direct marketing activities; and
· lodge a complaint with a competent data protection authority.

These rights may be subject to conditions, exceptions or limitations under applicable law.

To exercise a right relating to your personal data, please contact us at contact@wadi-baby.com.

We may request reasonable information necessary to verify your identity before responding to a request.

ARTICLE 12 – CHILDREN’S PERSONAL DATA

Our Products are designed for babies and children, but the Website and online store are intended to be used by adults.

WADI BABY does not knowingly seek to collect personal data directly from children through the Website for the purpose of selling Products to them.

If you believe that a child has provided personal data to us inappropriately, please contact us at contact@wadi-baby.com.

ARTICLE 13 – THIRD-PARTY WEBSITES AND SERVICES

The Website may contain links to or interact with websites, platforms or services operated by third parties.

WADI BABY is not responsible for the privacy practices of independent third-party websites or services.

We encourage users to review the privacy information provided by the relevant third party before providing personal data.

ARTICLE 14 – CHANGES TO THIS PRIVACY POLICY

WADI BABY may update this Privacy Policy from time to time, particularly to reflect changes to the Website, our services, our service providers or applicable legal requirements.

The updated version will be published on the Website with the applicable “Last updated” date.

Where required by applicable law, additional notice or consent will be obtained in relation to material changes.

ARTICLE 15 – CONTACT

For any question concerning this Privacy Policy or the processing of your personal data, or to exercise any applicable data protection right, please contact:

WADI BABY ECOMMERCE FZCO
Dubai Silicon Oasis
Dubai, United Arab Emirates
Trade Licence No.: 42328
Email: contact@wadi-baby.com
Website: wadibaby.com